UPL and CH4 Global Partner to Supply Methane-Reducing Cattle Feed Supplements
- 29-Nov-2024 1:30 AM
- Journalist: Yage Kwon
UPL, a global leader in agricultural solutions, and CH4 Global, a pioneering US-based firm focused on methane-reducing technologies in agriculture, have entered a strategic partnership to expand the availability of CH4 Global’s methane-reducing cattle feed supplement in major livestock markets around the world. This collaboration seeks to address one of the most pressing environmental challenges: the reduction of methane emissions from the agricultural sector, particularly in cattle farming.
The agreement is structured as a multi-phase, multi-year initiative, with the goal of rolling out CH4 Global’s Methane Tamer cattle feed additive across key livestock markets in India, Brazil, Argentina, Uruguay, and Paraguay. Together, these countries account for more than 40% of the global cattle population, representing a significant opportunity to reduce enteric methane emissions on a large scale. The partnership aims to create tailored business models for the distribution and adoption of Methane Tamer in these regions, thereby enabling the livestock industry to significantly lower its carbon footprint.
Methane Tamer is a scientifically formulated cattle feed supplement made from Asparagopsis seaweed, a natural ingredient that has been shown in studies to reduce enteric methane emissions from cattle by up to 90% when used as directed. Enteric methane, produced during the digestion process in ruminants, is a major contributor to global greenhouse gas emissions and is considered the largest human-driven source of methane. Reducing these emissions is a crucial step in mitigating the impacts of climate change, as methane is nearly 30 times more potent than carbon dioxide in terms of its contribution to global warming.
The strategic collaboration between UPL and CH4 Global will leverage UPL’s extensive market presence, deep relationships with farmers, and established distribution networks in the targeted regions to integrate the Methane Tamer supplement into its existing feed formulations. This partnership is designed to scale the adoption of methane-reducing solutions across the global livestock sector, positioning it as a leader in sustainable agriculture.
Jai Shroff, Chairman and Group CEO of UPL, emphasized the urgency of addressing methane emissions, highlighting that recent reports show methane levels are at their highest in 800,000 years. “Methane is almost 30 times more harmful for global warming than CO2, and its reduction must be a top priority,” said Shroff. “This partnership will create a scalable model for sustainable livestock production, helping the industry reach net-zero greenhouse gas emissions through the adoption of methane mitigation technologies. It also demonstrates agriculture’s positive potential in mitigating climate change.”
Steve Meller, President and CEO of CH4 Global, underscored the importance of UPL’s role in the partnership, noting, “UPL’s vast market footprint and its trusted relationships with farmers make them an ideal partner as we scale up to meet the growing demand for enteric methane reduction solutions.” Meller added that the partnership would play a key role in meeting the urgent need for more sustainable agricultural practices that contribute to both environmental and economic resilience.
With the agricultural sector being a key contributor to global greenhouse gas emissions, this collaboration represents a significant step forward in developing practical, market-driven solutions that can be widely adopted to help achieve a more sustainable and climate-resilient future. The partnership between UPL and CH4 Global not only aims to mitigate the environmental impacts of livestock farming but also aligns with global efforts to combat climate change and transition toward a low-carbon economy.